Work

How perceptions of relationship investment influence customer loyalty: the mediating role of perceived value and the moderating role of relationship proneness

Year: 2021

Type: article

Study design: Observational Study

Source: Journal of Strategic Marketing

DOI: 10.1080/0965254x.2021.1900342

Authors: Choukri Menidjel, Anil Bilgihan

Institutions: University of Abou Bekr Belkaïd, Université Larbi Tébessi, Florida Atlantic University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3136660363

FWCI: 4.85

Cites: 120

Cited by: 35

Related to: 10