Work

Experimental Evidence on the Effectiveness of Non-Experts for Improving Vaccine Demand

Year: 2021

Type: report

Abstract: We experimentally vary signals and senders to identify which combination will increase vaccine demand among a disadvantaged population in the United States -Black and White men without a college education.Our main finding is that laypeople (non-expert concordant senders) are most effective at promoting vaccination, particularly among those least willing to become vaccinated.This finding points to a trade-off between the higher qualifications of experts on the one hand, but lower social proximity to low socio-economic status populations on the other hand, which may undermine credibility in settings of low trust.

Source: National Bureau of Economic Research

DOI: 10.3386/w28593

Authors: Marcella Alsan, Sarah Eichmeyer

Institutions: National Bureau of Economic Research, Harvard University, Washington University in St. Louis, Brown University, Ludwig-Maximilians-Universität München

Language: English

Topic: Vaccine Coverage and Hesitancy

Subfield: Health

Field: Social Sciences

Domain: Social Sciences

SDG: Reduced inequalities

Open Access status: green

Funders: Harvard University, National Institutes of Health, Harvard Kennedy School, National Institute on Aging

OpenAlex ID: W3138212331

Cites: 48

Cited by: 36

Related to: 10