Work

The Abuser Inside Apps: Finding the Culprit Committing Mobile Ad Fraud

Year: 2021

Type: conference-paper

Abstract: Mobile ad fraud is a significant threat that victimizes app publishers and their users, thereby undermining the ecosystem of app markets.Prior works on detecting mobile ad fraud have focused on constructing predefined test scenarios that preclude user involvement in identifying ad fraud.However, due to their dependence on contextual testing environments, these works have neglected to track which app modules and which user interactions are responsible for observed ad fraud.

Source: Network and Distributed System Security Symposium

DOI: 10.14722/ndss.2021.23161

Authors: Joongyum Kim, Jung-hwan Park, Sooel Son

Institution: Korea Advanced Institute of Science and Technology

Language: English

Topic: Spam and Phishing Detection

Subfield: Information Systems

Field: Computer Science

Domain: Physical Sciences

Open Access status: bronze

Funders: Ministry of Science and ICT, South Korea, Institute for Information and Communications Technology Promotion

Award: G1708558352