Work

Cooperative advertising and pricing models in a dynamic marketing channel

Year: 2013

Type: article

Source: Journal of Systems Science and Systems Engineering

DOI: 10.1007/s11518-013-5221-x

Authors: Mingyang Zhou, Jie Lin

Institution: Tongji University

Language: English

Topic: Supply Chain and Inventory Management

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1504130906

FWCI: 2.13

Cites: 39

Cited by: 17

Related to: 10