Work

Frugal Innovation for Developed Markets: Target Customers, Characteristics, Success Factors

Year: 2021

Type: book-chapter

Source: Contributions to management science

DOI: 10.1007/978-3-030-67119-8_7

Authors: Liza Wohlfart, Julian Groganz, Sven Manefeld, Fabian Fröhlich

Institutions: Fraunhofer Institute for Industrial Engineering, Siemens Energy

Language: English

Topic: Innovation and Socioeconomic Development

Subfield: Business and International Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Industry, innovation and infrastructure

Open Access status: closed

OpenAlex ID: W3160168403

FWCI:

Cites: 15

Cited by: 1

Related to: 10