Work

Frequency and Duration of Advertising on Popular Child-Directed Channels on a Video-Sharing Platform

Year: 2021

Type: article

Abstract: This cross-sectional study quantifies the number and duration of distinct advertisements that appear during child-directed videos on a video-sharing platform as well as the frequency of age-inappropriate ads.

Source: JAMA Network Open

DOI: 10.1001/jamanetworkopen.2021.9890

Authors: Samantha L. Yeo, Alexandria Schaller, Michael B. Robb, Jenny S. Radesky

Institutions: University of Michigan, Michigan Medicine, Common Sense Media

Language: English

Topic: Child Development and Digital Technology

Subfield: Education

Field: Social Sciences

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: gold

Estimated APC paid: $3,000

Funders: University of Michigan, Medical School, University of Michigan

OpenAlex ID: W3163636427

FWCI: 2.196

Cites: 3

Cited by: 7

Related to: 10