Work

Staying Connected: Gauging the relevance of English-language community newspapers in the Montreal region

Year: 2014
Type: dissertation
Abstract: Through a content analysis of seven Montreal community weeklies over a two-month period, as well as a case study of competition between two newspapers within a single market, this thesis examines how ownership structures and policies governing the provision of local content can affect the economic health of newspapers through the amount of advertising they attract. Informed by the theories that news is a commodity and that community news must be “relentlessly local,” this study focuses on how ownership and editorial practices — and their relationship to local readerships — can be credited for the continued vibrancy and financial health of some community newspapers while contributing to the floundering of others.
Author: Wayne Larsen
Language: English
Subfield: Communication
Open Access status: green
OpenAlex ID: W31722915
Cites: 75
Cited by:
Related to: 20