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Innovation, exnovation and intelligent failure

Year: 2021
Type: article
Abstract: IMPACTInnovation remains a crucial focus for practising managers in both the public and private sectors, yet the practice of innovation often misunderstood if not ignored. This article highlights an under-explored aspect of innovation—failure—and discusses how the conscious application of an intelligent failure approach can support more effective innovation. It discusses a particular form of innovation practice—exnovation—which involves the conscious pruning and cessation of innovation initiatives. By having a clearer understanding of the vital role of intelligent failure and exnovation in the innovation process, managers can better support the growth of innovation cultures and practices within their organizations.
Institution: The Open University
Language: English
Open Access status: hybrid
OpenAlex ID: W3176286258
FWCI: 12.15
Cites: 66
Cited by: 57
Related to: 10