The Effects of Use of Instant Messenger on Purchase Intention: The Context of Chinese C2C E-Commerce
Year: 2012
Type: article
Study design: Observational Study
Authors: Kee-Young Kwahk, Xi Ge, Jeong Min Lee
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W3182121934
