Myopic loss aversion or equate-to-differentiate heuristic? A heuristic decision making model for both single and aggregated plays
Year: 2021
Type: article
Authors: Lei Zhao, Junhui Ye, Liuqing Yang, Zongzun Li, Wenxiu Zhang, Fengpei Hu
Language: English
Subfield: General Decision Sciences
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
Award: G6810030913
OpenAlex ID: W3183921176
