Work

Educating Marketing Students to Understand Designers’ Thought-Worlds

Year: 2021

Type: article

Source: Journal of Marketing Education

DOI: 10.1177/02734753211038997

Author: Janneke Blijlevens

Institution: RMIT University

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W3195836679

FWCI: 2.138

Cites: 55

Cited by: 15

Related to: 10