Work

Augmented reality advertising in an e-commerce model with competition

Year: 2021

Type: article

Source: Electronic Commerce Research and Applications

DOI: 10.1016/j.elerap.2021.101092

Authors: Qingying Li, Chen Zhu, Tianqin Shi

Institutions: Donghua University, San Jose State University

Language: English

Topic: Supply Chain and Inventory Management

Subfield: Management Information Systems

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funders: National Natural Science Foundation of China, Donghua University, Fundamental Research Funds for the Central Universities

Awards: 分享经济环境下企业运营与资源配置理论研究, G5347931308, G6750206565

OpenAlex ID: W3201528873

FWCI: 3.953

Cites: 27

Cited by: 25

Related to: 10