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How does salespeople’s personal interaction affect customers’ word-of-mouth in retailing?

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Year: 2021
Type: article
Study design: Observational Study
Source: Journal of Asia Business Studies
DOI: 10.1108/jabs-03-2021-0112
Authors: Jiaqi Ma, Changju Kim
Institution: Ritsumeikan University
Language: English

Topic: Customer Service Quality and Loyalty
Subfield: Organizational Behavior and Human Resource Management
Field: Business, Management and Accounting
Domain: Social Sciences

Open Access status: closed

Funder: Japan Society for the Promotion of Science
Awards: Antecedents and consequences of continuous improvement on retailers' innovation, 小売企業の仕入プロセス革新による優位性構築に関する研究
OpenAlex ID: W3207511031
FWCI: 3.152
Cites: 56
Cited by: 21
Related to: 10
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