Work

An Exploratory Study of the Business Strategies for Virtual Idols in the Era of Phygitalization—Analysis in the Perspective of Cases in China

Year: 2021

Type: conference-paper

Source: Communications in computer and information science

DOI: 10.1007/978-3-030-90179-0_41

Authors: Han Han, Minling Lin, Francesco Zurlo

Institutions: Shenzhen University, Politecnico di Milano

Language: English

Topic: Asian Culture and Media Studies

Subfield: Cultural Studies

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3213189387

FWCI: 9.165

Cites: 9

Cited by: 17

Related to: 10