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Towards a business-value oriented eCRM : a preliminary action research project
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Year:
2002
Type:
report
Source:
Deakin Research Online (Deakin University)
Authors:
Carolyn Ye-Phern Chin,
Melissa Soo Ding,
Chandana Unnithan
Language:
English
Topic:
Corporate Governance and Management
Subfield:
Strategy and Management
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W37184505
Cites:
11
Cited by:
Related to:
10