Work

Entrepreneurial Marketing in Jordanian SMEs: Initiatives and Challenges

Year: 2022

Type: book-chapter

Source: Emerald Group Publishing Limited eBooks

DOI: 10.1108/978-1-80071-517-220221005

Authors: Ghazi Al-Weshah, Dana Kakeesh, Fawwaz Alhammad

Institutions: Al-Balqa Applied University, University of Jordan

Language: English

Topic: Entrepreneurship Studies and Influences

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Decent work and economic growth

Open Access status: closed

OpenAlex ID: W4213024101

FWCI: 15.22

Cites: 81

Cited by: 17

Related to: 10