Work

The impact of touchscreen devices on consumers’ choice confidence and purchase likelihood

Year: 2022

Type: article

Source: Marketing Letters

DOI: 10.1007/s11002-022-09623-w

Authors: Johannes D. Hattula, Walter Herzog, Ravi Dhar

Institutions: Copenhagen Business School, WHU – Otto Beisheim School of Management, Yale University

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W4221130318

FWCI: 2.967

Cites: 52

Cited by: 23

Related to: 10