Exchange Interdependence and Interfirm Interaction: Research in a Simulated Channel Setting
Year: 1994
Type: article
Source: Journal of Marketing Research
DOI: 10.2307/3151880
Authors: Gregory T. Gundlach, Ernest R. Cadotte
Language: English
Subfield: Management Information Systems
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4233929802
