Work

Consumer Neuroscience

Year: 2019

Type: book-chapter

Source: Springer eBooks

DOI: 10.1007/978-3-658-24282-4_3

Author: Gert Gutjahr

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4235328835

FWCI: 1.905

Cites: 8

Cited by: 4

Related to: 10