Work

International marketing

Year: 1972

Type: article

Source: The International Executive

DOI: 10.1002/tie.5060140401

Author: Vern Terpstra

Institution: University of Michigan

Language: English

Topic: International Business and FDI

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W4237282171

FWCI:

Cites:

Cited by: 35

Related to: 8