Work

Critical success factors for B2B e‐markets: a strategic fit perspective

Year: 2013

Type: article

Source: Marketing Intelligence & Planning

DOI: 10.1108/02634501311324843

Author: Michael Johnson

Institution: Aston University

Language: English

Topic: E-commerce and Technology Innovations

Subfield: Business and International Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4237314872

FWCI: 3.573

Cites: 98

Cited by: 24

Related to: 10