Work

Marketing Intelligence & Planning

Year: 1992

Type: article

Source: Marketing Intelligence & Planning

DOI: 10.1108/eb045783

Language: English

Topic: Management Systems and Quality Improvement

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4240230096

FWCI: 6.592

Cites:

Cited by: 110

Related to: 10