Work

Innovationsmarketing

Year: 2013

Type: book

Source: Vahlen eBooks

DOI: 10.15358/9783800643790

Authors: Volker Trommsdorff, Fee Steinhoff

Language: English

Topic: Business Strategies and Innovation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4244964616

FWCI: 4.918

Cites:

Cited by: 65

Related to: 10