Work

When to Give up Control of Outsourced New Product Development

Year: 2007

Type: article

Source: Journal of Marketing

DOI: 10.1509/jmkg.71.1.049

Author: Stephen J. Carson

Institution: University of Utah

Language: English

Topic: Outsourcing and Supply Chain Management

Subfield: Management Information Systems

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4253301738

FWCI: 5.554

Cites: 80

Cited by: 107

Related to: 10