Work

Marketing Myopia

Year: 2017

Type: book

Source: Macat Library eBooks

DOI: 10.4324/9781912281046

Authors: Monique Diderich, Elizabeth Mamali

Language: English

Topic: Business Strategies and Innovation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4253323978

FWCI: 0.362

Cites:

Cited by: 3

Related to: 10