Work

A Conceptual Analysis on the Impact of Machine Learning Towards on Digital Marketing Transformation

Year: 2022

Type: conference-paper

Source: International Conference on Advance Computing and Innovative Technologies in Engineering (ICACITE)

DOI: 10.1109/icacite53722.2022.9823651

Authors: Gowtham Ramkumar, Bestoon Othman, Bindoo Malviya, Aram Jawhar Mohamma, M Srinivasa Narayana, Devvret Verma

Institutions: SRM Institute of Science and Technology, Nawroz University, Erbil Polytechnic University, Teerthanker Mahaveer University, Mahaveer University, Koneru Lakshmaiah Education Foundation, Graphic Era University

Language: English

Topic: Digital Innovation in Industries

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Industry, innovation and infrastructure

Open Access status: closed

OpenAlex ID: W4285815836

FWCI: 6.757

Cites: 15

Cited by: 9

Related to: 10