Work

Interventions to Assess and Address the Self-efficacy of Marketing Students Toward Acquiring Analytical Skills

Year: 2022

Type: article

Study design: Observational Study

Source: Marketing Education Review

DOI: 10.1080/10528008.2022.2112533

Authors: Ann Veeck, Zahir A. Quareshi, Kelley O’Reilly, Alhassan G. Mumuni, Amy MacMillan, Zahida Luqmani, Mushtaq Luqmani, Hu Xie

Institutions: Western Michigan University, Kalamazoo College

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W4292202247

FWCI: 1.096

Cites: 50

Cited by: 6

Related to: 10