Work

A Theoretical and Empirical Evaluation of Price Deals for Consumer Nondurables

Year: 1981

Type: article

Source: Journal of Marketing

DOI: 10.1177/002224298104500111

Authors: Robert C. Blattberg, Gary D. Eppen, Joshua Lieberman

Institution: University of Chicago

Language: English

Topic: Supply Chain and Inventory Management

Subfield: Management Information Systems

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4292690445

FWCI: 1.173

Cites: 4

Cited by: 142

Related to: 10