CSR orientation and firm performance in the Middle Eastern and African B2B markets: The role of customer satisfaction and customer loyalty
Year: 2022
Type: article
Source: Industrial Marketing Management
Authors: Mohammad Asif Salam, Mohammed Abu Jahed, Todd Palmer
Institutions: King Abdulaziz University, St. Bonaventure University
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: closed
Award: G3332477665
OpenAlex ID: W4297501558