Work

More than just a fan: the influence of K-pop fandom on the popularity of K-drama on a global OTT platform

Year: 2022

Type: article

Source: Applied Economics Letters

DOI: 10.1080/13504851.2022.2129038

Authors: Moonkyoung Jang, Dokyung Kim, Hyunmi Baek

Institutions: Gachon University, Korea Broadcast Advertising Corporation (South Korea), Korea University

Language: English

Topic: Asian Culture and Media Studies

Subfield: Cultural Studies

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

Funders: Ministry of Education, National Research Foundation of Korea, Iran Telecommunication Research Center

Awards: G3520085333, G4557667495

OpenAlex ID: W4304003339

FWCI: 7.891

Cites: 9

Cited by: 16

Related to: 10