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ҚОНАҚЖАЙЛЫЛЫҚ ИНДУСТРИЯСЫНЫҢ БӘСЕКЕГЕ ҚАБІЛЕТТІЛІГІ («ҚазЖол» қонақ үйінің мысалында)

Year: 2021

Type: article

Abstract: The competitiveness of hospitality is determined by the competitive advantages that the subjects have.Competitive advantages include the possibility of complex offerings of hotel services, including the offer of all categories of rooms. Flexible price policy of hospitality includes special products programs, discounts on hotel services. The strategic competitive advantages include the principles of the corporate responsibility of hospitality.To determine the level of competitiveness of hospitality, you can use the SWOT analysis method.

Source: DOAJ (DOAJ: Directory of Open Access Journals)

Language: Kazakh

Topic: Diverse Aspects of Tourism Research

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W4320930564

FWCI:

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