Impact of Organizational Support on Employee Creativity and Innovative Work Behavior: Mediation of Employee Creativity
Year: 2022
Type: article
Study design: Observational Study
Abstract: Organizations are facing turbulent environment due to advancement in technology, globalization and intense competition. In order to survive in this competitive business world, organizations are forced to innovate and respond to the changing environment. To line with this, this study aims to find the impact of organizational support on employee creativity and innovative work behavior in the banking sector of Pakistan. For this purpose data was collected from 267 employees working in the banking sector of Pakistan. Data was collected by using self-administered structured questionnaire. Data was analyzed by using SMART PLS. The measurement model confirms the validity and reliability of the measures. The structural model provides that organizational support has positive and significant impact on the employee creativity and innovative work behavior. Moreover, employee creativity mediates the relationship between organizational support and innovative work behavior. Research implications and limitations have also been discussed.
Source: Pakistan Social Sciences Review
Author: Sohail Ijaz
Language: English
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4323968233