Work

Against the driverless city

Year: 2023

Type: book-chapter

Abstract: It’s the first rule of marketing: don’t start with the product, start with the customer’s need. The customer seeking a drill bit, we are reminded, is really just seeking a hole.

Source: Springer eBooks

DOI: 10.1007/978-3-662-67004-0_12

Author: Steven Fleming

Language: English

Topic: Smart Cities and Technologies

Subfield: Media Technology

Field: Engineering

Domain: Physical Sciences

Open Access status: hybrid

OpenAlex ID: W4361773336

FWCI:

Cites:

Cited by: 1

Related to: 10