Work

Understanding the roles of interaction and trust in formation of loyalty toward customer-to-customer (C2C) platforms

Year: 2023

Type: article

Study design: Observational Study

Source: Asia Pacific Journal of Marketing and Logistics

DOI: 10.1108/apjml-12-2022-1072

Authors: Liu Ting, Jiseon Ahn

Institution: Hanyang University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4367177255

FWCI: 6.979

Cites: 74

Cited by: 24

Related to: 10