Work

The Pursuit of Gaining Legitimacy through Marketing Strategy: A Case of Social Enterprises in UAE

Year: 2023

Type: article

Source: Journal of Social Entrepreneurship

DOI: 10.1080/19420676.2023.2205865

Authors: Abdul Ghafar, Malini Nair, Shahira Elalfy, Roberta Fenech

Institution: Higher Colleges of Technology

Language: English

Topic: Entrepreneurship Studies and Influences

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Peace, justice, and strong institutions

Open Access status: closed

OpenAlex ID: W4367183899

FWCI: 1.711

Cites: 62

Cited by: 7

Related to: 10