Work

Digital Marketing and Service Strategies for Sustainable Development of Visual Culture

Year: 2023

Type: book-chapter

Source: Advances in marketing, customer relationship management, and e-services book series

DOI: 10.4018/978-1-6684-8681-8.ch004

Authors: Yitong Chen, Dickson K. W. Chiu

Institution: University of Hong Kong

Language: English

Topic: Museums and Cultural Heritage

Subfield: Museology

Field: Arts and Humanities

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4382023274

FWCI: 18.16

Cites: 80

Cited by: 3

Related to: 10