Speaking the language of market segmentation: How newsworkers describe their organization’s target audience
Year: 2023
Type: article
Study design: Observational Study
Source: Journalism
Authors: Stephanie Edgerly, Kjerstin Thorson
Institutions: Northwestern University, Michigan State University
Language: English
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
SDG: Reduced inequalities
Open Access status: closed
OpenAlex ID: W4385583848