Year: 2023
Type: article
Abstract: In the e-commerce [business-to-consumer] domain, where the number of options is overwhelming. New enterprises must filter, prioritize and use important information efficiently in order to compete effectively and achieve a competitive advantage. There are numerous inventive solutions available to assist new firms in succeeding in the fast-paced worldwide expansion of e-commerce and overcoming these hurdles. This study examines the various obstacles and potentials of various innovative solutions in the business-to-consumer field in order to serve as a guide for e-commerce research and practice. And also provide researchers with a proposed solution to each of these challenges.
Source: Journal of Computer Science
Authors: Yehia Helmy, Merna Ashraf, Laila Abdelhamid
Institution: Helwan University
Language: English
Subfield: Business and International Management
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W4387740248