Work

How does ritualistic service increase brand evangelism through E2C interaction quality and memory? The moderating role of social phobia

Year: 2023

Type: article

Source: International Journal of Hospitality Management

DOI: 10.1016/j.ijhm.2023.103624

Authors: Yuanyuan Shang, Fangxuan (Sam) Li

Institution: Hainan University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Natural Science Foundation of Hainan Province

Awards: G5205611391, 数字文旅中社会临场感对文旅消费意愿的影响及作用机理研究—基于具身认知视角

OpenAlex ID: W4388081999

FWCI: 8.103

Cites: 86

Cited by: 28

Related to: 10