Work

Principles of Effective Message Design: A Review and Model of Content and Format Features

Year: 2023

Type: article

Source: Asian Communication Research

DOI: 10.20879/acr.2023.20.023

Authors: Joseph N. Cappella, Yue Li

Language: English

Topic: Communication Studies and Media

Subfield: Communication

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

Funder: National Cancer Institute

Awards: G148234246, Penn's Center of Excellence in Cancer Communication Research

OpenAlex ID: W4390522097

FWCI: 4.753

Cites: 150

Cited by: 13

Related to: 10