Entrepreneurial marketing practices and manufacturing venture performance during a pandemic: the mediating role of innovation
Year: 2024
Type: article
Study design: Observational Study
Authors: Chinmaya Kumar Sahu, Rajeev Kumar Panda
Institution: National Institute of Technology Rourkela
Language: English
Subfield: Management of Technology and Innovation
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4393244757
