Effect of short video storytelling on festival attractiveness: the moderating role of temporal orientation and novelty
Year: 2024
Type: article
Study design: Observational Study
Source: Current Issues in Tourism
Authors: Jing Wang, Yu Wu, Zhaofeng Wang
Institution: Hunan Normal University
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4394786455