Work

Effect of social media analytics on firm performance: the moderating role of entrepreneurial orientation

Year: 2024

Type: article

Source: Journal of Asia Business Studies

DOI: 10.1108/jabs-01-2023-0040

Authors: Worachet Onngam, Peerayuth Charoensukmongkol

Institution: National Institute of Development Administration

Language: English

Topic: SMEs Development and Digital Marketing

Subfield: Demography

Field: Social Sciences

Domain: Social Sciences

SDG: Decent work and economic growth

Open Access status: closed

OpenAlex ID: W4394788927

FWCI: 8.582

Cites: 84

Cited by: 10

Related to: 10