Work

University brand building and recognition: experiences of a selected young university in China

Year: 2024

Type: article

Source: Journal of Higher Education Policy and Management

DOI: 10.1080/1360080x.2024.2344236

Authors: Catherine Yuan Gao, Kexin Yu, Xu Liu

Institutions: Southern University of Science and Technology, University of Oxford

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4395076131

FWCI: 1.708

Cites: 51

Cited by: 5

Related to: 10