How to integrate "Brand image Design" kecheng into AIGC technology
Year: 2024
Type: article
Abstract: With the rapid development of Artificial Intelligence Generated Content (AIGC) technology, its application in various fields is increasingly widespread. This study aims to explore how to integrate AIGC into the brand image course to improve teaching effectiveness and cultivate students' innovative practical ability. By analyzing the characteristics and advantages of AIGC, combined with the teaching objectives and contents of the brand image course, specific integration strategies and teaching methods are proposed, and their feasibility and effectiveness are verified through case analysis and teaching practice
DOI: 10.62051/zw60v325
Author: Heng Zhu
Institution: Liaoning Communication University
Language: English
Subfield: Information Systems
Field: Computer Science
Domain: Physical Sciences
SDG: Quality education
Open Access status: diamond
OpenAlex ID: W4401468365
