Work

Exploration of Fisheries Tourism as an Alternative to Diversify the Livelihoods of the Fishing Communities in Kampung Kuala Muda

Year: 2024

Type: article

Abstract: Fishing represents a longstanding cultural practice within the community of Kampung Kuala Muda in Seberang Perai Utara, Pulau Pinang. Despite providing multiple forms of government assistance, including allowances, training programs, and oil subsidies, the fishing community continues to experience persistent poverty. Hence, the objective of this study is to investigate the potential of fisheries tourism to diversify the livelihoods of fishing communities. This is a quantitative study and the data was obtained via questionnaire. The study revealed that the site has a great promise to be a tourism hub and consequently contributing towards the income of the community. Subsequent investigations may incorporate additional variables into the extant study pertaining to the phenomenon, thereby augmenting the intrinsic worth concerning its appeal as a tourist destination.

Source: International Journal of Academic Research in Business and Social Sciences

DOI: 10.6007/ijarbss/v14-i8/22533

Authors: Rehan Hussain, Nor Azlina Abu Bakar, Mohd Zairul, Jeffrey Lawrence D’Silva

Institution: Universiti Putra Malaysia

Language: English

Topic: Community-based Tourism Development and Sustainability

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

SDGs: No poverty, Decent work and economic growth

Open Access status: diamond

OpenAlex ID: W4401666243