Work

Visualizing Macomarketing: StoryMaps for the Technology-Infused Classroom

Year: 2024

Type: article

Source: Journal of Macromarketing

DOI: 10.1177/02761467241269939

Authors: Forrest Watson, Jacqueline M. Campbell

Institution: Dickinson College

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W4401770944

FWCI:

Cites: 27

Cited by:

Related to: 10