Work

Daesh and the Power of Media and Message

Year: 2021
Type: article
Abstract: This paper, as a part of an on-going research project, examines Daesh's media (2014-2017) and seeks to provide a deeper understanding of how Daesh spreads its messages. It focuses on the importance of media as one of the main factors behind Daesh’s power. It also demonstrates that in order to export a powerful self-image to the outside world, Daesh considers media a significant part of Jihad, and consequently perceives the media war as equally, or even more important than the military war. In this process, Daesh relies on its own media to spread its content, while mainstream media enthusiastically release the news relevant to Daesh. Besides studying Daesh’s media, this paper highlights the importance of ‘message’ for Daesh: to present itself as a powerful and a victorious actor, while seeking to portray a weak and coward-like picture of its enemies to the outside world. This paper also examines the group’s communication strategy.
Language: English
Open Access status: diamond
OpenAlex ID: W4402102565
FWCI: 2.425
Cites:
Cited by: 8
Related to: 10