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Investigating binge‐watching and its effect on paid subscription: A mixed‐method study based on SOR theory

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Year: 2024
Type: article
Source: Journal of Consumer Behaviour
DOI: 10.1002/cb.2402
Authors: Lianlian Song, Shanji Yao, Lili Liu, Geoffrey Tso
Institutions: Nanjing University of Aeronautics and Astronautics, Nanjing Tech University, City University of Hong Kong
Language: English

Topic: Legal Systems and Institutions
Subfield: Strategy and Management
Field: Business, Management and Accounting
Domain: Social Sciences

Open Access status: closed

Funders: National Natural Science Foundation of China, Guangdong Office of Philosophy and Social Science
Awards: 销售人员工作嵌入和销售绩效:角色冲突化解与网络扩张视角的实证研究, G703441260
OpenAlex ID: W4402321748
FWCI: 1.744
Cites: 57
Cited by: 5
Related to: 10
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