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The Influence of Sharia Financial Literacy and Regiliosity on Interest in Becoming a Customer of Bank Syariah Indonesia Pontianak Branch

Year: 2024

Type: article

Abstract: This article discusses the effect of sharia financial literacy and religiosity on interest in becoming customers of the Indonesian sharia bank pontianak branch. This research uses quantitative research with a descriptive approach. The results of this study indicate that partially the Sharia Financial Literacy variable has a negative and insignificant effect on the interest in becoming a customer of the Indonesian sharia bank pontianak branch with -0.90. The religiosity variable has no positive and insignificant effect on students' interest in saving at Bank Syariah Indonesia with the result of -0.067.

Source: South Asian Research Journal of Business and Management

DOI: 10.36346/sarjbm.2024.v06i05.003

Authors: Sri Mulyani, Metasari Kartika, Sisi Amalia

Institution: Tanjungpura University

Language: English

Topic: Islamic Finance and Banking Studies

Subfield: Accounting

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: diamond

OpenAlex ID: W4402750378

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